Identity & Art Direction
Logo, monogram, visual guidelines, graphic world. So people recognize you before they read the name.
A look that belongs to you — and stays yours.
Athlete branding.
Your sport gets you on the pitch. Your brand gets you everything else.
One job. Done right.
We focus on how athletes look, how they're found, and which brands fit that image — specialist branding work, built in-house.
Standards
Clean delivery. Careful versions. Work built to the brief.
Quiet work
We stay behind the scenes. Your story stays yours.
Long game
Sport has an end date. Your brand doesn't. We build for after the whistle.
Five services. One focus.
We do the work ourselves — from first brief to final handoff. In-house craft, built for you.
Digital Presence
Bio, career, honours, contact — plus domain, hosting, and maintenance.
Your name, online. Handled end to end.
Media & Press
HD photos, stats, official bio, press file.
What journalists and sponsors expect when they ask for your file.
Content Direction
Editorial line and prepared visuals. Aura prepares. You publish.
A clear line — without running your accounts for you.
Brand Partnerships
Find the right brands, make the introductions, support image agreements.
Partnerships built around who you are and how you're seen.
Your name.
Owned properly.
Built to last.
Four steps. No rush.
From the first call to a finished system — clear, calm, and built around you.
Listen
We start with you — who you are, where you've been, where you're headed.
Direct
We lock a clear direction before we design anything.
Build
Identity, site, media kit, content, partnerships — made in-house.
Stay
We hand over work that lasts — and we stay for updates when you need them.
Athlete branding. Among the first in Africa & MENA.
Aura is an international athlete branding studio based in Rabat — among the first dedicated practices of its kind in Africa and the MENA region, working with athletes and brands worldwide.
We build how athletes are seen, found, and matched with brands anywhere their career takes them: identity & art direction, digital presence, media & press, content direction, and brand partnerships. All in-house. Operated by EBH Technologies.
- Reach
- Based in Rabat. International by design — athletes and brands worldwide, in English, French, Arabic, and Spanish. Pioneers of this specialty in Africa & MENA.
- What we do
- Five in-house pillars: Identity & Art Direction, Digital Presence, Media & Press, Content Direction, Brand Partnerships.
- Focus
- Identity systems, digital presence, media & press, content direction, and brand partnerships — clear specialist work built around the athlete’s name.
- Why it matters
- The sport ends. The name does not. We build an identity athletes and partners can still find and trust after the season — wherever they play.